JIMS USA signs-on as World Champs Official Partner

Camarillo, California based engines, performance component and tools manufacturer JIMS USA is the latest noted aftermarket specialist to sign-on as a sponsoring Official Partner to the AMD World Championship of Custom Bike Building.

Founded in 1969 by Jim Theissen, JIMS celebrated its 40th anniversary recently, and with its engines now a top seller through Harley-Davidson's Screamin' Eagle program, Jim told AMD: "I have seen some of the AMD shows, especially in Europe, and recognize the World Championship as a premium program that showcases the best in the custom and performance industry.

"For us it was a natural fit and we see being a Partner as a valuable opportunity to associate our brand and products with excellence and to give something back to help promote our industry."